“The Bounce” is a Sign of Transient Impression, not Support

Gallup polls report that, after the Democratic convention and the Republican announcement of McCain’s v.p. choice, there has been and 8% bounce in Obama’s popularity among voters.  This is fun to speculate about but it is an unimportant matter, as 67% of the time the biggest “bounces” lead to defeat, according to Gallup.

“The Bounce” is a Sign of Transient Impression, not Support
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